Done for youCold email & appointment setting

You run the service.
We run the outbound.

For IT MSPs, cybersecurity firms and recruiting firms. We find the companies that need you now, write to the people who decide and book the meetings. You show up and close.

Book a call How it works
  • 60-day meeting guarantee
  • Month-to-month
  • Founder-led

Specialists in three markets

What we do

New business, without the guesswork.

We run your outbound end to end, from the first list to the booked meeting. Three things decide whether it works, and we own all three.

Target account list

CompanyTitleFit
Regional bank · 650 staffCISOA
Healthcare network · 1,200IT DirectorA
Defense supplier · 300VP OperationsB
Law firm · 90Managing PartnerB

Every address verified before sending

01 · Who we reach

The right people, at the moment they need you.

Outbound works when it reaches the right person at the right time. We combine data providers with manual research to find companies that match your ideal client, then put the ones showing signs of need at the front of the line.

  • Matched to your ideal clientIndustry, size, region, tools in use and hiring activity.
  • Timed to real signalsGrowth, leadership changes, compliance deadlines and open roles.
  • Every address verifiedChecked before we send, so bounce rates stay low.
Quick question about Q1 hiringReplied

Version B · 1 of 3 versions being tested

02 · What we say

Emails written for one reader at a time.

Short, plain emails built on real research into each company. Nothing goes out without your approval, and we keep testing until we know what earns a reply.

  • A real reason to writeEvery email opens with something specific to that company.
  • Your sign-off on every wordNothing is sent in your name until you've approved it.
  • Your domain stays protectedWe send from separate, warmed-up domains, checked daily. Never from your own.

Monthly performance

Prospects emailed1,500
Positive replies30
Meetings booked13
Meetings held12

Sample data

03 · What you get

Qualified meetings, with the context to close.

When a prospect replies, we answer quickly during your business hours, handle their questions and book them straight into your calendar. Every conversation is logged in your CRM, and each week you get a short review of what worked and what's next.

  • Notes with every bookingWho they are, what they need, what they use today and their timeline.
  • Every reply, visibleRead each conversation and how it was handled.
  • Works with your CRMHubSpot, Salesforce, Pipedrive, Close and others.

Who we work with

Three markets, known in depth.

Signals we watch for

  • Office moves and new locations
  • Fast headcount growth
  • New compliance requirements

Meet businesses that are outgrowing their IT.

Most of your best clients came from referrals. We find the companies that need managed IT now, and book you in with the owners and operations leaders who sign.

  • Right-sized accountsCompanies in the size range and region you serve.
  • Decision-makers, not IT adminsOwners, COOs and finance leads who approve a switch.

Why Cerevon

Every meeting earns its place.

Qualification check

  • Matches ICP (industry, size, region)
  • Decision-maker or direct influencer
  • Confirmed pain you solve
  • Budget & timeline discussed
  • Calendar invite accepted
Sales-ready ✓

If it isn't qualified, it isn't booked.

Before the first email goes out, we agree in writing what a qualified meeting means for you. Every prospect is checked against it, so your time goes only to people who can buy.

  • You set the criteriaWho to target, who to rule out and what counts as a good meeting.
  • Only meetings held countA booking counts toward your results once the meeting takes place.

# cerevon-pipeline

KN
Kiet · Cerevon

Booked: COO, 120-person accounting firm. Unhappy with their current IT provider; contract ends in Q1. Notes are in the CRM.

YOU
You

Exactly the profile we want. Thanks.

KN
Kiet · Cerevon

Reminder sent. Confirmed for tomorrow at 10am.

One founder. Full attention.

Cerevon is founder-led. I plan and sign off on every campaign myself, and work inside your Slack and CRM. There's no account manager in between. You deal with me.

  • A direct line to the founderThe person who writes your campaigns is the person you talk to.
  • Meetings that holdConfirmations and reminders for every call, and rebooking if anyone misses.

Our process

Live in weeks, not quarters.

One 30-minute onboarding call to agree who to target and what counts as qualified. You approve the copy; we handle everything else. Your first qualified meetings land within 21 days of launch.

Book a call
  1. 01

    Discovery

    We learn your offer, your best clients and how you sell, then agree on who to target and what a qualified meeting looks like.

  2. 02

    Lists and messaging

    We build and verify your prospect list, set up your sending domains and write the emails, ready for your sign-off.

  3. 03

    Launch

    Campaigns go live from warmed-up domains. We test angles and offers, and put more behind whatever earns replies.

  4. 04

    Meetings on your calendar

    Qualified prospects are booked straight into your calendar, each with notes on who they are and what they need.

Next step

Let's find your next best client.

Book a 30-minute call. We'll look at who you sell to and how you pitch them, and you'll leave with an honest estimate of the meetings we can book each month, whether or not we work together.

Book a call

You'll speak with Kiet Nguyen, founder of Cerevon.